SCOOP: A Dark Money Political Group Is Secretly Funding High-Profile Influencers
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I wrote a big piece for WIRED that’s out today on a secret initiative aimed at boosting Democrats online that is paying influencers up to $8,000 a month to push the party messaging. All they have to do is keep it secret—and agree to restrictions on their content.
My story reveals who online is taking money (it’s probably people you don’t expect!), including several journalist content creators. It also reveals the ethically dubious monetization strategies that many content creators engage in.
I reveal all the shady terms included in this secretive contract and dig into what this program reveals about the Democrat’s digital political efforts.
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